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Another moment of truth for the Tom Thibodeau Effect

  • Writer: Mark Potash
    Mark Potash
  • May 7, 2025
  • 3 min read

Updated: May 7, 2025

Tom Thibodeau’s old-school coaching m.o. has been pretty clear since his first head-coaching job with the Bulls in 2010-11. He conditions his players through intensive work in practice and in games to instill a mental toughness that often gives his team an edge in the fourth quarter of close games — especially against teams near or at his team’s talent level. To see that abstract effect first-hand covering Thibs’ teams with the Bulls was one of the joys of covering sports. 


But, especially in this day and age, that tack comes with a cost. Those Bulls teams eventually wore down — either through injury or fatigue. And the mental toughness advantage can only carry you so far against LeBron James. 


Thibodeau’s first and best team — the 2010-11 Bulls — was a joy to watch. Thibs’ hard-driving ways pushed Derrick Rose to an MVP season and the Bulls went from 41-41 in Vinny Del Negro’s final season to 62-20 and the best record in the NBA. 




Tom Thibodeau when he was introduced as the Bulls' head coach in 2010.
Tom Thibodeau when he was introduced as the Bulls' head coach in 2010.

The second-round victory over Hawks was a Thibs’ team at its best — wearing down the Hawks with supreme mental toughness. The Hawks shot 7-for-13 from three-point range in a Game 1 upset at the United Center. They shot 10-for-53 from three-point range the rest of the series — including 1-for-12 in Game 5  at the UC and 1-for-11 in Game 6 at home, both Bulls victories to close out the series. 


But after beating the LeBron, Dwyane Wade and Chris Bosh and the Heat in Game 1 of the Eastern Conference Finals, the Bulls lost their edge. They were outscored 12-3 in the final five minutes of Game 2; 28-18 in the final 11 minutes of Game 3; 16-8 in overtime in Game 4; and 18-3 in the final 3:10 of Game 5 at the UC to lose the series 4 games to 1. 




Thibs and Bulls general manager Gar Forman in happier times.
Thibs and Bulls general manager Gar Forman in happier times.

That’s a pattern that Thibs has been unable to shake ever since. Whether his teams achieve or overachieve, they hit the wall early. Last year, the Knicks — even with a Thibs-produced Rose-like difference-maker in Jalen Brunson — took a 2-0 series lead over the Pacers in the second round, then lost four of the next five games, including a blowout loss in Game 7 at Madison Square Garden. 


Thibs, a nice guy but not the most media-friendly coach ever, is one of my favorite Chicago coaches, probably because he’s old school and close to my age. (Fun Fact: Four of the most successful Chicago coaches in the last 25 years were born in 1958: Thibs, Joel Quenneville, Vic Fangio and Lovie Smith — hmmm …) 


But as much as I pull for him to succeed, I can’t ignore the irony that hovers over his coaching career like a dark cloud: the root of his teams’ success is also the root of their demise. In 17 career NBA playoff series, Thibodeau’s teams are 29-21 (.580) in Games 1-3 and 14-28 (.333) in Games 4-7. In the second and third rounds of the playoffs, the disparity is even greater — Thibs' teams are 11-9 (.550) in Games 1-3 and 4-13 (.235) in Games 4-7. 




So even after the Knicks upset the Celtics in Game 2 of the Eastern Conference semifinals on Wednesday night at TD Garden, Thibs has a long way to go to disprove the notion that his coaching style that demands high minutes from his starters is ultimately unsustainable. Thibs himself said it best after winning Game 1: “It’s one win.” 


Tom Thibodeau talks to the media prior to playing the Lakers in 2014. ("Erik" is 2013 second-round draft pick Eric Murphy.)

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